EL DORADO
El Dorado⊛ is the design studio of Gonzalo Vázquez (de la) Parra ༗
Senior Graphic Designer + Art Director
A multidisciplinary creative with over a decade of experience shaping identities, visual systems and digital worlds. From agencies to blockchain labs, I’ve collaborated with global teams to shape culture-driven, experimental work across identity, product, and web.
Senior Graphic Designer + Art Director
A multidisciplinary creative with over a decade of experience shaping identities, visual systems and digital worlds. From agencies to blockchain labs, I’ve collaborated with global teams to shape culture-driven, experimental work across identity, product, and web.
Advertising
Apparel Design
Art Direction
Branding
Curation
Digital Design
Editorial Design
Identity
Illustration
Experiential Design
Motion Graphics
Typography
UI/UX
Web Design
3M
Bacardi
Campbell’s
Dapper Labs
Estée Lauder
Kellogg’s
LayerZero
L'Oreal
NBA
Nike
Nordstrom
Toyota
UFC
Yves Saint Laurent
25-26
Studio: RECESS STUDIOS
20-24
Studio: dapper labs
22-23
Studio: dapper labs
NFL All DayGraphic Design, Visual Identity, Typography
Sports digital culture
View Project
22-23
Studio: dapper labs
UFC StrikeGraphic Design, Visual Identity, Typography
Sports digital culture
View Project
[04]
[ AMPLIFYING LATINX VOICES ]
Praxis CollectiveCreative Direction, Brand & Identity, EditorialMedia print
15-20
Studio: EL DORADO
Praxis CollectiveCreative Direction, Brand & Identity, EditorialMedia print
View Project
21-22
View Project
View Project
gif artwork
Illustration, Motion Graphics, Animation
gif artwork
gif artwork